I grew up in Sanok, a green, hilly town in the south of Poland. So the idea of photographing in nature doesn’t feel that groundbreaking to me.
Still, my early photography looked very different — white, sterile backgrounds (just sheets of paper) and natural light, kind of a DIY studio setup. Later came lamps, better gear, and some fake props… but I quickly realized that wasn’t for me.
Still, my early photography looked very different — white, sterile backgrounds (just sheets of paper) and natural light, kind of a DIY studio setup. Later came lamps, better gear, and some fake props… but I quickly realized that wasn’t for me.
Scrolling through Instagram every day — seeing hundreds or even thousands of nearly identical photos of cosmetics, perfumes, and candles — only confirmed what I felt: it’s time to bring back natural light, a bit of nature, and some real-life context that we all miss.
So I thought, why not? I’m surrounded by beautiful forests, endless shades of green, and in Poland we have four amazing seasons — perfect for experimenting with outdoor product photography. Why not take the products outside the studio, use real settings, and let the sunlight do its magic?
That’s how my journey with outdoor product photography began. It’s been a bumpy road, but real, creative, and incredibly satisfying.
Shooting in nature became an adventure for me — and for the brands I work with, a fresh way to show their products. It helps them stand out with more complex, atmospheric visuals.
Here’s one example — a shot I did for the French brand Rania J. I wanted to capture the rosy soul of the perfume while showing its depth and maturity. And guess what — the photo became pretty popular on Instagram. 🌿
The whole idea of working with nature fits perfectly with today’s eco and natural trends that highlight our connection to the environment. But it’s not just another fad — people genuinely love nature and want to see more of it, even in product ads.
I believe — and this is just my guess — that in the age of all-pervasive AI, authentic photography will matter more than ever. Not always perfect, but real, full of context, and often inspired by nature. Photography that lets us pause for a second, breathe, and dive into the mood and story behind an image. That’s the kind of photography that brings real value, helps products stand out, and tells a story.
But back to my own journey for a moment. For me, shooting in nature — and later in the city (really, you can do it anywhere!) — opened the door to a completely new way of working with products.
Carrying expensive perfume bottles into the forest and setting them up on a windy day might sound crazy — but it’s incredibly satisfying and creates a connection that’s hard to find in sterile studio conditions.
Outdoor product photography is also the best kind of training — at every level. You learn to work with natural light, backgrounds, and all kinds of weather — even rain, which can totally ruin your plan or take your session to the next level!
From my perspective, this type of photography is full of promise — both for brands and for photographers.
That’s why I started this blog and this website: to offer brands a unique aesthetic and to share my outdoor shooting experience with other photographers.
That’s why I started this blog and this website: to offer brands a unique aesthetic and to share my outdoor shooting experience with other photographers.
Stay with me! 🌿
